Commission
"Every booking costs me 15% to 25% before the guest even arrives"
The commission is not one line on a statement. It is the same 15% to 25% off every stay, every month, on rooms you would have filled anyway. The only way out is a channel of your own that brings guests to your booking engine, and that channel has to run without adding a job to your week.
Start free214 reviews
"Quiet, private, the breakfast on the terrace was the best part."
Your galleryGA4 bookings
44% of booking value
Any language
A campaign assembling from your reviews, photographs and data. The reader can change the guest segment.
A listing sells your rooms and keeps a fifth of the money. A campaign of your own sells the same rooms and keeps it for you.
Four ways to lower it, and what each costs you
None of these needs software. Each one moves stays from the listing to your own booking engine, and each one has a price you pay in time, in rate or in money.
I
Rate parity discipline
Most OTA contracts stop you undercutting them in public, so the direct price cannot simply be lower. What you can do is make sure it is never higher: a stale rate on your own site sends a guest who found you directly back to the listing, and that stay costs the full commission for no reason. The cost is a weekly check of your own rates against every channel.
II
Direct-booking incentives that do not break parity
Value added rather than price cut: a later checkout, breakfast, a room upgrade when one is free, a flexible cancellation the OTA rate does not carry. The guest pays the same headline rate and books with you. The cost is the value of the perk, which is usually a fraction of the commission it replaces.
III
Retargeting your own site visitors
A guest who reached your site and left is the cheapest guest to bring back, because they already chose you. A small Meta or Google campaign aimed only at those visitors costs a few shekels a day and lands on your booking engine. The cost is the ad spend plus the hours to build and maintain the campaign, which is the part Hostli runs for you.
IV
Owning the review reply loop
Guests read your replies before they choose where to book, and a hotel that answers on Google and on its own channels gets found and trusted directly, not only through the listing. The cost is the time to answer every review in your own voice, every week, without the tone slipping.
The arithmetic on your own numbers
A hotel paying 18% on ₪100,000 of OTA bookings a month hands over ₪18,000 that month. Moving a fifth of those stays direct keeps ₪3,600 of it. Moving half keeps ₪9,000. Put your own commission rate and OTA revenue in place of those two figures and the result is yours, not a benchmark.
In the platform
What Hostli does about it
I
Campaigns
Campaign generation
Builds ads for couples, families and business travellers from your own reviews and photographs, pointed at your booking engine, not a listing.
Read howII
Command from your phone
Attribution
Counts each direct booking once, with its reservation ID, so you can see which stays the commission never touched.
Read howIII
Campaigns
Budget pacing
Spends more on the days that book and less on the days that do not, so the ad money buys stays, not impressions.
Read how
What it costs
$100 a month flat on Deluxe, no success fee. Or a managed plan with a person on your side and 2% to 2.2% on the direct bookings we can show you. Against 15% to 25% on the same stay through an OTA.
See the plans side by sideTry it on your own numbers first
Campaign budget calculator
Work out what a direct-booking campaign would cost to run for your property before you talk to anyone.
Campaign budget calculatorQuestions hoteliers ask about this
The three questions we hear most about commission and fees.
Can the system help me reduce dependency on OTAs?
An OTA takes 15% to 25% of every stay it sends you. Hostli is $100 a month flat on Deluxe, or 2% to 2.2% on the managed plans, charged only on bookings it can show you by reservation ID. The gap between those two numbers is the margin you get back. Hostli builds and keeps running the Meta and Google campaigns that route travellers to your own booking engine, so the direct channel grows without you hiring anyone.
How does Hostli's pricing model work?
Compare it with the 15% to 25% an OTA takes: Deluxe is $100 a month flat with no success fee. Superior is $500 a month at 2.2% and Signature is $750 a month at 2%, charged only on direct bookings they can show you by reservation ID. Free costs nothing and carries no fees at all. Annual billing on Superior and Signature costs ten months for twelve.
Are there any charges beyond the subscription?
On Deluxe, none: $100 a month flat. On Superior and Signature, one, and only when you earned something: a success fee of 2% to 2.2% on direct bookings we can show you, booking by booking. No per-click charges, no ad-management charges and nothing billed that cannot be traced to a reservation ID. In a month with no attributed booking you pay the monthly fee alone.
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See it on your own property
Connect your hotel and Hostli builds the first campaign, the first replies and the first audit from your own data. Nothing publishes until you say so.