OTAs take 15% to 25% of every booking. Hostli is $100 a month, or a person on your side for 2% of the bookings we can show you.
Start free on your own data, no card required. Deluxe is the software, $100 a month flat. Superior and Signature are the software with someone accountable for it: a monthly fee plus a success fee charged only on direct bookings we can show you, each one with its own reservation ID.
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Which plan costs you least?
Four questions about your hotel. The answer uses the plan rules on this page and nothing else.
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Your rooms and rate
Your own estimates. Nothing is filled in for you.
Start free, then three plans with nothing hidden behind them
No setup fee. No minimum ad spend. Free and Deluxe are self-serve: what you see is what you get. Superior and Signature add a person and remove the monthly limits; you reach them by talking to us.
Free
$0
per month, forever, no card required
No success fee
For hotels that want to see Hostli working on their own data before paying for anything.
- Self-serve signup: set up your hotel and see the dashboard on your own data
- Reviews inbox with drafted replies, ready for your approval
- One AI-generated single-image campaign per month, on the base ad layouts, in your own brand
- Download your creatives and run the campaign yourself
- Upgrade from inside the product when you want us to publish and manage the ads
Deluxe
$100
per month, flat
No success fee
The software, on your own. Monthly limits, no percentage, no one to call.
- Publish 4 campaigns a month to Meta and Google, with the real-time budget guard
- 12 organic posts a month, written, scheduled and published for you
- 20 AI-drafted review replies a month
- 60 creatives a month, in your own brand
- Card on file, cancel any time
Superior, most popular plan
$500
per month
+ 2.2% success fee
The software plus a person on your WhatsApp who is measured on your bookings.
- Everything in Deluxe, without the monthly limits
- A named strategist on WhatsApp: replies within a working day, monthly direction review, quarterly plan approval
- Guest inbox, competitor tracking, guest personas and audiences
- Story videos, reels and peak-hour scheduling
- 2.2% on billable direct-booking revenue, itemised by reservation ID
- Month to month or annual, cancel any time
Signature
$750
per month
+ 2% success fee
The software shaped to your hotel: your rules, your comp set, and the lowest rate.
- Everything in Superior
- Approval rules, brand rules and promo calendar set to your way of working
- SEO and GEO, a custom competitor set, multiple properties
- Automatic review replies within the rules you set
- 2% on billable direct-booking revenue, the lowest rate we offer
- Month to month or annual, cancel any time
All prices in US dollars. Free carries no fees at all: you generate your own creatives and run the ads yourself. Deluxe is a flat fee with monthly limits and no percentage. Superior and Signature bill a success fee only on the channels they run for you, so no plan charges you for a channel it does not give you. Deluxe is the software. Superior is the software with someone accountable for it. Signature is the software shaped to your hotel.
What each plan includes
Hostli is sold as modules. Every paid plan runs the two that the success fee is billed on, and the higher plans add the guest and market modules on top. The Free plan is a working slice: your dashboard, your reviews, and one self-run campaign a month.
| Free$0 · No success fee | Deluxe$100 · No success fee | Superior$500 · 2.2% success fee | Signature$750 · 2% success fee | |
|---|---|---|---|---|
| Advertising and content | ||||
| Paid campaignsCampaign generation, creative and copy, targeting, publishing to Meta and Google, and the real-time budget guard. | 1 single image/month, self-run | Included | Included | Included |
| Organic socialPosts and stories written, scheduled and published to Instagram and Facebook. | Not included | Included | Included | Included |
| Guests and reputation | ||||
| Guest engagementOne inbox for comments and private messages across your channels. | Not included | Not included | Included | Included |
| Reviews managementReplies and sentiment across the channels your guests review you on. | Included | Not included | Included | Included |
| Market position | ||||
| SEO and GEOSearch visibility scans and the action items that come out of them. | Not included | Not included | Not included | Included |
| Competitive intelligenceCompetitor tracking, price scans and the weekly report on what they changed. | Not included | Not included | Not included | Included |
| On every plan | ||||
| Core dashboard and galleryYour numbers and your photo library, plus the report that lands every week. | Included | Included | Included | Included |
| Success feeCharged only on billable direct-booking revenue, each reservation counted once. | None | None | 2.2% | 2% |
| InvoicingEvery invoice itemised by reservation ID, exportable and auditable. | Not included | Included | Included | Included |
| Billing options | Free | Monthly | Monthly or annual | Monthly or annual |
How we count a booking
Hostli’s own sales material argues against agencies that inflate their attribution claims. This pricing is built the opposite way: we bill only on bookings we can show you, one by one, and we would rather undercount than overcount.
Marked bookings: the guest arrived through a Hostli-tagged link or ad and booked in that same visit. This is the clearest case, provably Hostli-driven.
First-touch bookings: a Hostli campaign brought the guest to your site for the first time, and they booked later through search or by typing your name directly. Analytics normally credits only the last click, so these bookings used to be invisible to everyone. We count them because the campaign is what started the visit.
Organic social bookings: every booking your analytics attributes to the organic social channel, because Hostli writes, schedules, and publishes that channel for you. Instagram and Facebook do not let a caption carry a clickable link, so we cannot point to the one post that caused a specific booking, and we do not claim to. We bill this channel as a whole, not post by post, and we say so plainly rather than implying a precision we do not have.
A reservation that qualifies under more than one group is counted once, never twice.
Every success-fee invoice ships with the exact reservation IDs behind it, exportable from your billing page, so you can audit every dollar yourself.
We do not bill on the conversions Meta itself reports. On real accounts we have measured, Meta's own numbers run 4 to 8 times higher than what analytics attributes. We bill the smaller, harder-to-inflate figure.
Bookings from other channels (OTAs, walk-ins, repeat guests, and search outside organic social) are never counted against you, and never billed.
When attribution is ambiguous even within these rules, we exclude the booking rather than claim it.
See what OTA commission is costing you, on the commission calculator
Pricing questions
- What does the Free plan include?
- A real, working slice of the product on your own hotel: the dashboard, your reviews with drafted replies, and one AI-generated campaign per month on the base ad layouts, rendered in your own brand colours and fonts. You download the creatives and run the campaign yourself; publishing and managing the ads through Hostli is what the paid plans add. It is free forever, needs no card, and you sign up yourself.
- Which plan should I be on?
- It depends on your billable direct-booking revenue, not on the size of your hotel. The monthly fee buys a lower rate on every booking, so the crossover point is wherever the rate saving overtakes the higher fee. Send us your numbers and we will work out which plan costs you least, including when the honest answer is the cheapest one.
- What are the Deluxe monthly limits?
- Per calendar month: 4 campaigns published, 12 organic posts published or scheduled, 20 AI-drafted review replies sent, 60 creatives generated. Story videos are not included. The counters reset on the first of the month and are shown on your plan page. Superior and Signature have no monthly limits.
- Why does Deluxe have no success fee?
- A flat fee needs no attribution, no reservation audit and no argument about which booking counts. On Deluxe you use the software on your own; the percentage appears only where a person is accountable for your bookings, on Superior and Signature.
- What if I never advertise through Hostli?
- You pay the monthly fee for your plan. On Deluxe that is all there is. On Superior and Signature, marked and first-touch bookings only exist once campaigns run through us, so with no ads there is nothing to bill there; organic social runs regardless, so bookings your analytics attributes to that channel are still billed at your plan rate.
- Is there a yearly plan?
- Yes, on Superior and Signature. Paying annually costs ten months for twelve. Monthly billing remains available on every plan with no lock-in, and you can cancel at any time.
- What currency am I billed in?
- US dollars, everywhere. Hostli previously listed a separate shekel price for Israeli hotels; pricing is now a single USD figure for every market.
- Does the success fee apply to my total hotel revenue?
- No. It applies only to the billable direct-booking revenue described above: marked bookings, first-touch bookings, and organic social bookings, deduplicated so each reservation counts once. Reservations from OTAs, walk-ins, repeat guests, and search outside organic social are never counted or billed.
- Why bill on organic social if you cannot prove a specific post caused a booking?
- Because Hostli runs that channel for you end to end: writing, scheduling, and publishing. We are honest that we cannot trace a single Instagram or Facebook caption to a single reservation the way a tagged ad link can. So we bill the channel as a whole, at your plan rate, and every booking in it still appears on your invoice with its reservation ID for you to check against your own PMS.
Preferred sources are shown more often in Top Stories, and can carry a preferred badge in AI Overviews and AI Mode.
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